Top 10 Best Enterprise CRMs of 2020
There are plenty of CRM platforms out there claiming to deliver everything a company may need, regardless of size – but few of them can provide what business brands need to make the most of their consumer relationships.
So here’s our list of CRM platforms that offer the enterprise package.
What is Enterprise CRM?
Essentially, an enterprise CRM is a complete CRM solution.
You’ve already heard of CRM providers, including Salesforce, HubSpot, and Microsoft Dynamics. Here you can read our analysis of HubSpot vs. Salesforce. But what are the key differences between CRM for startup and enterprise CRM?
Most of these distinctions specifically answer the difficulty of running a larger company compared to running a small one.
The CRM market targets larger businesses with more robust needs. These companies also have several branches and teams, all of which depend on immediate access to the data stored in your CRM. If used correctly, enterprise CRM allows for a higher degree of automation, such as recording customer interactions or resolving supply chain challenges.
It will also manage sales processes and improve communication and knowledge sharing among all employees working with clients-not only sales and marketing, but also the accounting staff, help desk, and customer service department.
In short, the business approach would combine customer data in a structured manner, allowing everyone to handle the sales process more effectively. However, the company’s CRM would be considerably more costly than the standard CRM.
Let’s look at the best ten enterprise CRMs to choose from.
Salesforce is already the global leader in CRM systems, and the product has a lot to like. As the most successful CRM, it’s easy to find reps who know the platform inside out, and at this point, you’ll find several more robust CRM solutions on the market.
There’s nothing wrong with Salesforce in terms of functionality. You have to pay for the add-ons to get the best of these features, which can quickly become annoying as your overall cost adds up.
This platform includes all of its sales and marketing applications, most notably the Sales and Marketing Clouds, Service Cloud, Analytics Cloud, App Cloud, and IoT service.
Salesforce is fully mobile, and the Complete Customer Management System is the best-in-class system. If your company needs a comprehensive suite of proven, standard enterprise technology solutions, Salesforce protects you.
HubSpot is a leading enterprise CRM for growth. Since 2006, HubSpot’s goal has been to make the planet more inbound. Today, more than 68,800 total customers in more than 100 countries are using HubSpot’s award-winning apps, services, and support to change the way they attract, connect, and delight customers.
Comprising a Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot provides businesses with the resources they need to develop better. HubSpot CRM is everything you need to coordinate, monitor, and cultivate your leads and customers. Oh, it’s 100 % free, forever.
It’s a real pleasure to use Hubspot, and full credit goes to the team to create a robust and easy-to-use system that looks and feels good. The only real concern is how its prices spike as soon as you upgrade to a higher edition. Then you have to worry about the very steep setup costs.
Microsoft Dynamics CRM is a business solution that drives sales growth and marketing efficiency through social insights, business intelligence, and cloud, on-site, or hybrid campaign management.
This enterprise CRM will help reduce costs and improve profitability by coordinating and automating business processes that promote customer satisfaction and loyalty in the sales, marketing, and customer service fields.
CRM systems are capable of providing ROI through marketing automation, customer support, and sales force automation. Microsoft Dynamics also offers mobile CRM applications and channels that allow you to control your customer relationship on your mobile devices, along with tools to incorporate data and social media reporting directly into your CRM application.
With Microsoft Dynamics CRM, you get powerful CRM applications delivered on the cloud, hosted, or on-premises. CRM Online offers quick access everywhere, consistent pay-as-you-go pricing, and a financially assisted service level agreement ( SLA).
Oracle CRM On Demand is considered an enterprise CRMs ‘favorite analyst.’ What’s so unique about the software? With a comprehensive collection of APIs, the data can be easily accessed and updated. It also provides a ton of real-time integration solutions while at the same time concentrating on enterprise-grade data protection. This app is often known to be a social CRM.
The good news is, if you can get past the somewhat vulgar and very dated visual design, Oracle’s CRM is still a great piece of software for enterprise brands.
Aside from superficial appearance, Oracle has one of the most strong CRMs on the enterprise brand market and retains its status as an industry leader. You don’t have to think about the complicated setups that many of your younger peers need, and you have the confidence to work with one of the best data protection tech firms.
Zoho CRM provides a broad range of resources to help companies develop their sales capabilities. Key elements include sales automation, marketing automation, pipeline management, multi-channel management, artificial intelligence, and more.
With Zoho Marketing Automation, users can observe their audience’s behavior on native or external web apps. Get a bird’s eye view of ROI and budget distributions, and control your presence across a broad spectrum of networks and social networks. Zoho also provides a wide range of integrations for other business applications.
It’s a straightforward platform to use – almost as intuitive as Hubspot – and packs more than enough features and integrations for most brands. The other grip on Zoho’s CRM is that it takes a lot of time to set it up. This is the price you pay for using a highly customizable CRM, and this might or may not be a dealbreaker for you.
Pipedrive is a sales management platform with grand ambitions. It visualizes the sales pipeline and helps ensure that important events and interactions won’t be missed. Salespeople like it because it’s easy to use and intuitive to use. And managers appreciate it because they don’t need to swim their team to use their CRM.
It also includes automated forecasting, integration with other applications such as Google Apps, MailChimp CRM, and Zapier, and a robust API for those who want to “roll their own” software solutions.
What’s important about this enterprise CRMs app is that it can be accessed anywhere because it’s cloud-based. It also has an excellent and comprehensive framework for monitoring development, tasks & objectives, and reporting activities.
Bpm’online CRM offers include distribution, marketing, and customer support. The sales tool provides a wide range of capabilities and features, focusing on driving consumer growth, creation, and retention.
By providing sales automation, marketing automation, and service management products, bpm’online covers a wide variety of business solutions. They have a unique document flow feature that allows users to monitor documents within the system and connect them to customers, opportunities, and orders.
This makes a highly complex piece of software – much more than most companies require, to be honest – but it’s a fantastic platform if you need all of its features.
Freshsales CRM, part of Freshworks, acts as a contact management center helping sales teams remain on top of their lead. Interestingly enough, this software was developed in response to Freshworks’ own need to manage sales processes better and stop using several systems to do so.
Some of the exciting features provided by Freshsales include email monitoring, direct call monitoring, sales management, lead management, analytics, and customer service. This enterprise CRM platform also offers a range of integration options with apps like Google Calendar and Segment, and, of course, with its program, Freshdesk Tickets.
This CRM solution offers unrestricted access to unlimited users, unlimited contact storage, and complete support from the Freshales service team. The vendor also provides Freshsales access to mobile devices such as tablets and smartphones.
Insightly focuses on helping companies create better customer relationships and execute projects promptly, enabling users to handle contacts, sales, and tasks in a single location.
Insightly features include lead routing, process automation, email management, custom dashboards, and trackable metrics, as well as mobile access for both Android and iOS. The mobile app allows users to scan business cards and quickly upload contact details, update job status, milestones and deadlines, or create a whole new opportunity.
With over 1.5 million users worldwide, Insightly is the world’s most popular CRM app for users of Google and Office 365. Centralize and manage all your customer, sales, and business data — leaders, contacts, addresses, events, quotes, projects, assignments, opportunities, and business reports — in one easy-to-use, scalable, and safe CRM that scales your business.
ActiveCampaign is an incredibly user-friendly enterprise CRMs, but it also has all the features that, while dull, are essential to a large business client.
ActiveCampaign is best known as a marketing automation leader. They were the first to pioneer the Visual Marketing Automation Builder, making it easy for your marketing team to activate emails, SMS messages, and more when your contact is updated.
ActiveCampaign provides a variety of robust sales and marketing automation features designed to save time – including predictive and predictive content to A / B test.
ActiveCampaign’s CRM lays out an intuitive process that prospects move through as they get closer to closing the deal. When you click on a deal, you can see tan individuals’ full history or a company on their profile page. What’s interesting about this is that, since ActiveCampaign is also a marketing automation tool, this includes all their interactions on the website, and so on.
Deciding which edition to buy depends mainly on the size and vision of the company. Businesses can accept CRM if they have more than one sales department or several departments that deal directly with customers. Enterprise CRMs are more costly but ultimately pays for itself through various functionalities and better customer support in all departments.
If you already know which CRM platform to choose, try out our Self-Service Migration Tool and migrate a limited amount of data with no risks and no technical skills required.