In 2017, [HubSpot] launched the first HubSpot Partner Advisory Council (PAC) to better communicate with [their] partner network, gather valuable feedback around products and the partner program, and make improvements along the way. During the uncertainty of 2020, PAC acted as a strategic partner providing feedback to help create innovative ways to sell and service with partners, building new features in the Solutions Directory, and so much more.
In 2021, HubSpot has five geo-specific PACs to help understand and drive value in each region: North America, Latin America, EMEA, Australia, New Zealand, South-East Asia, and India. Each PAC brings a fresh perspective to HubSpot’s Solutions Partner Program and acts as a sounding board for the company as they continue to improve the program in the future.
The new PAC members selection goes through a competitive application process. Each application goes through a review process by the senior partner program leadership team at HubSpot, taking into consideration the quality of the partners’ ideas and their tiers and tenure in the program.
Trujay is now one of 20 partners for North America
The PACs hold virtual meetings every quarter to discuss changes and updates to the partner program and provide feedback on product betas, partner tools, and partner engagement.
To learn more about the HubSpot Solutions Partner Program, please visit https://www.hubspot.com/partners/solutions.