What are Hubs and How Do They Work in HubSpot?

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What are Hubs and How Do They Work in HubSpot?
by Anastasiia Dyshkant

 

HubSpot Hubs are systems within the CRM that cater to sales, marketing, and services teams. Almost everyone knows about HubSpot CRM in the business world. Why? 

 

Put simply, it’s one of the most popular and powerful CRM platforms due to its automation and personalization capabilities. 

 

HubSpot provides a full range of marketing, sales, and customer support tools, at its core being a fully free CRM. They alone are powerful — but even better when used together.

 

 

HubSpot Hubs as a Successful Company

 

HubSpot coined the notion of inbound marketing. It relies on the idea that people don’t want advertisers to interrupt or threaten salespeople — they want to be educated. 

 

HubSpot has developed a framework that brings together tech, education, and culture to help companies thrive each day. 

 

 

HubSpot Fun Facts: 

 

  • HubSpot Academy graduated 218,000+ trained and certified inbound professionals

 

  • INBOUND has an extremely high number of attendees in 2019, which was up to 26,000

 

  • There are 150+  HubSpot User Groups in 21 countries around the globe

 

  • 73,400+ customers in 120+ countries and 3,300 employees who work for customers’ satisfaction

 

  • 400+ integrations and the ability to create custom apps

 

 

HubSpot as a CRM System

 

hubspot hubs

Your team will work along with HubSpot CRM for greater performance in marketing, sales, and customer support. The platform is completely FREE because HubSpot intends to get the whole view of customers in your company. 

 

HubSpot consists of three hubs: the Marketing Hub, the Sales Hub, the Service Hub, and the brand new CMS Hub. Let’s explore each of the main features.

 

 

HubSpot Marketing Hub

 

You’ll be able to boost traffic, increase conversions, and display ROI with the aid of the Marketing Hub. 

 

Marketing Hub is all-encompassing, from getting SEO tips in real-time to creating a better marketing plan, bringing more traffic to main pages through social media promotion, and launching specialist-looking landing pages in minutes.

 

Keep giving each lead a personal approach to their buying journey through powerful email tools and trickle campaigns. You can connect to HubSpot CRM to log and organize any customer contact with your brand automatically. There are a host of advantages to boost profits for your business.

 

HubSpot Marketing automation tool is one of the best in 2020. You can find more marketing automation tools here. 

 

Popular features:

 

  • Lead Generation
  • Marketing Automation
  • Analytics

report dashboard

 

HubSpot Sales Hub

 

If you want to increase the performance of your sales and simplify deals cycles, then the Sales Hub is a great instrument. 

 

Automate your emails and create models for the repetitive ones, evaluate their output, and share with your team. You can connect to the customers through live chat on your website with Sales Hub. Emails and missed calls can be avoided by sending a connection that enables your customers to pick a meeting time that is convenient for you both. 

 

Sales Hub automates time-consuming activities including lead selection and the production of assignments. By tracking deals won and lost, you can see which sales reps are your best performers.

 

Popular features:

 

  • Email Tracking
  • Meeting Scheduling
  • Email Automation

 

 

 

HubSpot Service Hub

 

With Service Hub, you can connect directly to customers, help them grow, and transform them into promoters. 

 

Customer experience is the central theme of 2020 and the key to the success of all businesses. It has more control and higher expectations for customers. They want human, conversational interactions. 

 

HubSpot seizes this as an opportunity and provides the tools on a scale that you need to satisfy the customer. Build an awesome and efficient experience with your company and help your users.

 

Popular features:

 

  • Tickets
  • Customer Feedback
  • Knowledge Base

 

service hub

HubSpot CMS Hub — NEW!

 

What is CMS Hub? It’s a content management software that is versatile for advertisers, efficient for developers, and offers a customized, safe experience for customers. 

 

With CMS, you can easily build and maintain custom website pages for different users-and customize them for devices and conversions. Rely as much or as little upon developers as you would like. The best features for this Hub are SEO recommendations, website themes, multi-language content creation, drag-and-drop editor, adaptive testing, and contact attribution reporting. 

 

The CMS Hub allows marketing teams to use flexible themes to make those last-minute alerts on their own. Connect tools and ideas from the developer community inside HubSpot. 

 

Security and reliability are provided by dedicated 24/7 security staff and out-of-the-box features such as network firewall enterprise-class, SSL, custom CDN, SSO membership, and more.

 

 

Popular features:

 

  • Drag-and-Drop Editor
  • SEO Recommendations
  • Website Themes

 

 

Conclusion

 

As you may see, HubSpot’s system of Hubs is very powerful and when everything is organized and works systematically and synchronized, you may be sure, that your business will succeed.

 

Migrate to HubSpot CRM today or contact our experts for useful insights.